Say It With Charts 在线电子书 图书标签: consulting PowerPoint 图表 presentation chart 沟通 商业 PPT
发表于2024-12-23
Say It With Charts 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024
基础就是过多久都无法被反驳的
评分很可爱的小书
评分太简单了。。
评分实用的consulting用书,还有一本练习书
评分handbook, nothing more.
基恩·泽拉兹尼,世界著名管理咨询公司——麦肯锡公司负责形象化沟通的主管。主要负责提供有创造性的建议,并协助专业人员筹划形象化演示和书面报告,包括设计沟通策略、组织演示梗概、解释数据或概念、推荐图表图片等最佳形象化模式,设计情节串联图板,训练演示者。同时他还设计并领导了全公司的交流训练项目,他代表公司定期在芝加哥、哥伦比亚、哈佛等商学院就如何做好商业演示作讲座。他的著作畅销全球,已被译成法语、德语、意大利语、西班牙语和葡萄牙语。本书正是作者多年从事商业演示的经验总结。
Book Description
Step-by-step guide to creating compelling, memorable presentations A chart that once took ten hours to prepare can now be produced by anyone with ten minutes and a computer keyboard. What hasn't changed, however, are the basics behind creating a powerful visual - what to say, why to say it, and how to say it for the most impact. In Say It With Charts, Fourth Edition --the latest, cutting-edge edition of his best-selling presentation guide -- Gene Zelazny reveals time-tested tips for preparing effective presentations. Then, this presentation guru shows you how to combine those tips with today's hottest technologies for sharper, stronger visuals. Look to this comprehensive presentation encyclopedia for information on: * How to prepare different types of charts -- pie, bar, column, line, or dot -- and when to use each * Lettering size, color choice, appropriate chart types, and more * Techniques for producing dramatic eVisuals using animation, scanned images, sound, video, and links to pertinent websites
From the Back Cover
Today's most comprehensive, up-to-date business presentation guidebook
Easy-to-Follow Tools and Strategies for Creating Powerful, Interactive Business Presentations
As a professional, your career relies on reaching audiences, convincing them that your message is valuable, then making them remember that message. Say It With Charts, 4th Edition, walks you through the entire visual presentation process and shows youstep-by-stephow to create compelling, memorable presentations.
Business presentation tools have changed tremendously. A chart that once took ten hoursand ten co-workersto prepare can now be produced by anyone with ten minutes and a computer keyboard. What hasn't changed, however, are the basics behind creating a powerful visualwhat to say, why to say it, and how to say it for the most impact.
Say It With Charts, 4th Edition, reveals time-tested tips for preparing effective presentations, then shows you how to combine those tips with today's technologies for sharper, stronger visuals. Look to this comprehensive presentation encyclopedia for information on:
How to prepare different types of chartspie, bar, column, line, or dotand when to use each
Hands-on recommendations on lettering size, color choice, appropriate chart types, and more
Techniques for producing dramatic eVisuals using animation, scanned images, sound, video, and links to pertinent websites
"When well-conceived and designed, charts help us communicate more quickly and more clearly than we would if we left the data in tabular form."
From Chapter 1
Business is about communication. Every day, scores of questions must be answered, and each answer must be communicated quickly, completely, and with a minimum of confusion. Time has become our most valuable, irreplaceable commodity, andin today's rapid fire, ultra-competitive business environmentdelays or errors in communicating information are uncalled for, unaffordable...and unacceptable.
Say It With Charts, 4th Edition, shows you how to put your message in visual form and translate information and ideas into persuasive, powerful charts, visuals, and multimedia presentationsholding your audience's attention as you communicate exactly what you want, with no confusion. The newest edition of this bestselling classic covers every important point from previous editions and, in addition, shows you how to use today's digital technologies to create professional-quality, attention-grabbing visuals on your computer screen.
Everything you need to know to make your charts and visuals eye-catching and memorable is in these pages, including:
Commandments for designing successful onscreen visuals
Techniques for conveying your messages using visuals and visual metaphors
How to decide when to use a chartand know when a chart could work against you
Graphic representations of ineffective, counter-productive chartswith examples of how they could be improved
Time- and money-saving methods to make one presentation template serve multiple audiences
Hands-on practice projects and exercises to help you grasp each important concept
Over the years, Say It With Charts has become the standard guidebook for executives, sales managers, management consultantsall those who want to make their points clearly and concisely, whether speaking directly to a packed conference room or communicating on computer screens across the globe. Now updated for today's technological communications revolution, it will show you how to translate your most compelling data and messages into even more compelling visuals, and hammer home your message every time.
此书得来颇费周折。 从豆瓣上得知世界上居然还有这么贴近我工作需求的资源,在所有B2C的网站搜遍均为“缺货”,无奈来到淘宝,从一个好性子的MM手中低价磨得——人家说《用演示说话》还有很多货,《用图表说话》就仅剩一本了,本想自己留着收藏来着。 关于报表的制作,演示的方...
评分这本书建议大家看前面70页就可以了,整本书的精华也就在前面的70页,五种框架非常标准,对于上班族的图表使用者来说,学会了会更加的专业,后面的内容是点评和鉴赏(个人认知),翻翻就可以了,重点在前面。
评分因为是半专业的书籍,所以肯定受欢迎程度不会很高 不过,作为那些制作各种报表的人来说,特别是想让自己的报表“会说话”的人来说,还是挺值得一看的 但是,因为这本书太过专注细节了,所以,茉茉提示:PPT这种工具,一定要掌握尽量少用文字这一大原则,才能够不舍本逐末
评分此书得来颇费周折。 从豆瓣上得知世界上居然还有这么贴近我工作需求的资源,在所有B2C的网站搜遍均为“缺货”,无奈来到淘宝,从一个好性子的MM手中低价磨得——人家说《用演示说话》还有很多货,《用图表说话》就仅剩一本了,本想自己留着收藏来着。 关于报表的制作,演示的方...
评分任何图表的基本作用是比表格形式更为快速清楚的反映你所要表达的内容。当图表的形式大于内容时,就会影响作出正确的判断。 绘制图表步骤: 1. 确定表达主题:把要点放在标题 2. 确定对比关系 3. 选择图表形式 1. 确定表达主题:把要点放在标题 a)同样的图表可以表达不同的信...
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