Blitzscaling 在線電子書 圖書標籤: 創業 Business 商業 管理 美國 最近想讀 商業與財務 計算機
發表於2024-11-07
Blitzscaling 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024
其實說的吧 隻要留心都是可以想見的
評分有乾貨有水貨又有私貨的好書
評分閃電式擴張是反傳統商業模式思維的,行的是兵貴神速,追求速度而非效率,用貌似笨拙而破釜沉舟的方式高頻融資高頻燒錢來搶占市場培養用戶粘性。國內擁有密集人口,和配套平颱資源,産品迭代速度,是除瞭矽榖以外更適閤這種戰略的環境。因此不難理解現在常見的風口投資現象。
評分Blitzscaling is prioritizing speed over efficiency in the face of uncertainty. 用我創業時候的話來說,就是快糙猛。很多人以為創業是一件浪漫的事情,是一件需要深思熟慮的事情,實際上,創業就是生死時速,就是need for speed,非常殘酷,粗糙,快速,然而猛烈。 不過這本書也應該引發很多思考,比如說: Blitz Scaling 是否會讓創始人和公司一起超過自己成長速度的極限? Blitz Scaling是否是互聯網泡沫到達頂點的體現之一? Uber,滴滴,Mobike/OFO這樣的企業真的具備First Scaler Advantage和真正的競爭壁壘嗎?
評分隻是總結瞭已經發生的事情
REID HOFFMAN is an entrepreneur and investor. In 1998, Reid Hoffman was a founding Board member and executive vice president of PayPal. In 2003, he co-founded LinkedIn, the world’s largest professional networking service. He was an angel investor in Facebook and Zynga, and in 2009, he became a partner at the venture capital firm Greylock Partners. He currently serves on the boards of Airbnb, Apollo Fusion, Aurora, Coda, Convoy, Entrepreneur First, Gixo, Microsoft, Nauto, and Xapo, as well as not-for-profits Kiva, Endeavor, CZI Biohub and Do Something. He hosts Masters of Scale, an original podcast series. He is also the co-author of two New York Times best-selling books: The Start-Up of You and The Alliance. He is an Aspen Institute Crown Fellow, a Marshall Scholar at Oxford, and a graduate of Stanford University.
CHRIS YEH is an entrepreneur, writer, and mentor. He holds two degrees from Stanford University and an MBA from Harvard Business School, where he was a Baker Scholar. He is co-author of the New York Times bestseller The Alliance with Reid Hoffman and Ben Casnocha.
Foreword by Bill Gates
LinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies.
What entrepreneur or founder doesn’t aspire to build the next Amazon, Facebook, or Airbnb? Yet those who actually manage to do so are exceedingly rare. So what separates the startups that get disrupted and disappear from the ones who grow to become global giants?
The secret is blitzscaling: a set of techniques for scaling up at a dizzying pace that blows competitors out of the water. The objective of Blitzscaling is not to go from zero to one, but from one to one billion –as quickly as possible.
When growing at a breakneck pace, getting to next level requires very different strategies from those that got you to where you are today. In a book inspired by their popular class at Stanford Business School, Hoffman and Yeh reveal how to navigate the necessary shifts and weather the unique challenges that arise at each stage of a company’s life cycle, such as: how to design business models for igniting and sustaining relentless growth; strategies for hiring and managing; how the role of the founder and company culture must evolve as the business matures, and more.
Whether your business has ten employees or ten thousand, Blitzscaling is the essential playbook for winning in a world where speed is the only competitive advantage that matters.
一个企业,若想要在竞争激烈市场中打败竞争对手,快速成为市场的占领者,那该拥有什么绝密招数才能取胜? 答案就在《闪电式扩张》里! 这是一本关于企业快速发展的经管畅销书,它通过大量真实案例,重点讲述了闪电式扩张的具体策略和注意事项,为企业高速发展提供了颠覆性的发...
評分常见扩张模式: 1.数字业务优于实体业务,边界成本低,实现高毛率。 2.平台:达到一定标准和成为行业标准,已有产品使得平台难以替代,比如Android和苹果的app生态。 3.免费:用户群必不可少。 4.市场:打车/购物/社交,不仅需要顾客还需要服务商,平台越大交易越快,形成粘性...
Blitzscaling 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024